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Starting a Business

How to craft the right *narrative for your startup?*

by
Bartłomiej Roszkowski
Co-CEO at Proteine Resources
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How to pick the right *problem*?

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*Getting Started*

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Chapter
1

Founder Mindset

Why do you want to *start a business?*

How to deal with *uncertainty* and social opposition

How to build *emotional resilience?*

How to find the work-life *balance?*

How to manage *work-life balance*

Work-Life Balance *Checklist*

*Prioritizing*

Chapter
2

The Role of a Founder

THE ROLE OF *THE FOUNDER*

Finding the right *co-founder*

How to manage your *co-founder relationship?*

Chapter
3

Defining your business model

How to pick the right *problem*?

Finding the problem: *friction points*

*Problem-Solution-Fit*

How to craft the right *narrative for your startup?*

Create a compelling *Business Model*

How to *define* your *value proposition*?

How to conduct *Market Research*?

What are your *TAM*, *SAM*, and *SOM*?